Located at 12th and Walnut in center city, Philadelphia, Common Ground is a sneaker, clothing, and accessory consignment shop. The store specializes in curating and showcasing some of the most valuable items in streetwear, along with older pieces that serve as collector’s items. The store was rebranded in order to give it new products and merchandise that it didn’t have before. Things like custom carrying bags, shoe boxes, and tissue paper were designed for the store because those items felt like the most important deliverables for this specific shop. Other additional design elements for this store include a new logo, business cards, and a t-shirt to commemorate the opening of the new storefront.
Art Directors: Rodd Whitney & Paul Sheriff
Common Ground Website
Settler’s Stout is a fictional stout/beer company out of Lancaster, Pennsylvania. The company uses old-time recipes and brews to craft unique flavors of beer that resemble some of the first beer flavors developed in America. Ingredients such as honeycrisp apple, sweetcorn, and lakota pumpkin are infused with the company’s beer in order to achieve these classic, unique flavors. The designed components of the brand include three individual bottle flavors, a six-pack case, and stationary elements.
Art Director: Melissa McFeeters
Dogger is an app designed for dog owners and dog walkers. It allows users to either schedule walks for their dog or walk other dogs for some extra cash. The app has user settings like walking radius, walk time, and walk distance that owners can change in order to maximize their dog’s experience while they are being walked. Other features on the app include a map that shows current location and walk radius, profile information for the dogs that you own, personalized payment options, and a rating linked to each profile in order to show which walkers/owners have the highest feedback from previous walks. Some deliverables were included for premium users, like a branded dog collar, food bowl, and chew toy.
Art Director: Anthony Deluca
Dogger App Walkthrough
It's Always Sunny Tarot Cards
This tarot card deck is based off the show Its Always Sunny in Philadelphia. Each card in the deck pertains to a certain episode or character done in the style of the classic Rider Waite tarot card deck. The initial cards designed for this deck include eight trump cards of the Major Arcana and four from the minor. Characters such as Mac, Charlie, Dennis, Dee, Frank, and others can be found throughout the deck.
Art Director: Sean McCabe
It's Always Sunny in Philadelphia Tarot Card Video
This project consists of five animated icons made for web design. The icons for this project are made for web tasks such as downloading a file, searching keywords, refreshing a webpage, changing the display settings on an app, and opening/closing a menu. These icons were developed with user experience in mind, so they were kept relatively simple and short. Functionality and practicality were two very important components of this project, so the icon animations were designed to be easily understandable for any and all users.
Art Director: Brian Cassidy
Brockhampton — Iridescence
This vinyl package is for Brockhampton’s fourth studio album titled Iridescence. The components of this album package include a 12” vinyl sleeve that opens up to a four-page lyric book. The front and back covers for the vinyl sleeve create a full illustration of all the members in the group, including a distorted image of Ameer Vann as a reference to him leaving the group in 2018 . The sleeve opens up to four pages of lyrics from songs in the album with a credits on the final page. Record labels were also designed for the A and B sides of the album.
Art Director: Sean McGabe
Criterion Film Posters
This project includes three movie posters for the 2018 Criterion Film Festival. The genre for this film festival was intended to be about horror/thriller films released in 2018. Some of the films chosen for this festival include Mandy (directed by Panos Cosmatos), Overlord (directed by Julius Avery), and Annihilation (directed by Alex Garland). The posters include images of actors like Nicholas Cage and Natalie Portman, along with images and references made to each specific film. The names of the lead actors and quotes from each film are featured in each poster.
Art Director: Sean McCabe
This project consists of three gig posters for three different shows, tours, and concerts. The posters were designed for popular 90s bands such as Public Enemy, Depeche Mode, and Black Sabbath. Each poster has its own, unique style and features type relating to dates, venues, and cities for each gig.
Art Director: Sean McCabe
Greatest Hits & Essentials of the 70s, 80s, and 90s
This was a packaging project for a 12” vinyl set and lyric book. The Greatest Hits & Essentials of the 70s, 80s, and 90s is a large box that contains three vinyl records for each decade, along with a lyric book containing twenty-four songs from the all of the vinyl records combined. Each vinyl has its own sleeve with a custom graphic and pattern. The backs of each of the sleeves feature an A-Side and B-Side with the song order of each record. The lyric book is sixty pages long and has tabs three individual tabs for each vinyl, along with index pages, photography of each artist or band, and custom typography relating to each song.